Definition of Branding, Marketing, Advertising, Promotion, Sales
Over the last few years, Digital Marketing completely changed the way products and services are marketed with its impeccable reach of targeted customers. Native marketing needs huge investment, time and resources while Digital Marketing needs a few skilled man power to reach customers or consumers. Digital devices that are used by almost everyone these days are served as main means to target the audience. To understand the digital marketing better we should have a clear understanding of these terms: Branding, Marketing, Promotion, Advertisement, and Sales. Branding: Definition of Branding : Branding is the process of establishing an image for the company’s name, term or symbol in the customer’s eye. Branding is the subset of marketing. Branding in other terms can be defined as the marketing process that creates an identity for name, term or symbol that differentiates our product from other products. A branding exercise is mainly done to help customers remember the...