White Hat SEO techniques

White Hat SEO techniques will be helpful to make site visible for a long duration. This helps in generating traffic from organic search results. White Hat techniques implementation will take much time and results can be seen after a long period but business can be seen for a long time without paid campaigns.
The White Hat SEO techniques are categorized in the following ways:
  1. Quality content.
  2. Link building.
  3. CDN usage.
  4. Optimizing Images.
  5. Submitting your sitemap on Google.
  6. Adding Engaging videos.
  7. Social profiles maintenance.
  • Quality content: Maintaining a quality content on site without having any Dummy data, spam links, hidden text, irrelevant information on the site will help in ranking our website in Search Engine.
  • Link building: Getting links from high PR websites is one of the best technique for White Hat SEO. Here we focus on getting external links from different websites to our website or blog. Links to sites can be built on different ways.
    • Some of them are as follows:
      • Directory Submission.
      • Social Bookmarking.
      • Guest posting / Write to us.
      • Blog commenting.
      • Building Web2.0 links.
      • Building links on Q/A sites.
      • Business Listing.
      • Getting positive reviews.
  • CDN Usage: Content Delivery Network (CDN) is mainly used to improve our website loading speed and increase site performance.
    • The following CDN can be used for increasing website performance:
      • Upgrading hosting space.
      • Compressing Image size to load faster.
      • Minification of CSS and Javascript.
      • Maintaining images based on requirement.
      • Use CDN to serve faster throughout the world.
  • Optimizing Images: Image optimization is also important in SEO. We must include our keyword in the first image within the page. Naming our images with keywords related to our page will help in ranking. Avoid using names like image.png or 3546557.png for an image.
  • Submitting your sitemap on Google: Generating an XML sitemap and placing on Search console will help Google to index your website fast. Without indexing, Google may take more time for finding our site. So better to submitting our XML sitemap on webmaster tool.
  • Adding Engaging videos: Adding videos on pages or blogs will be helpful for ranking. Making videos for related pages will be an advantage for attracting users to take more session time on the webpage.
  • Social profiles maintenance: Social profiles like Facebook, Instagram, LinkedIn, Twitter, Pinterest,etc., maintenance will helpful for reaching more number of people. Sharing our posts up-to-date will help in getting more reach for our business.
Conclusion: White Hat SEO techniques can be used for generating organic search results, instead of using Grey Hat and Black Hat SEO.

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